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What Is iPhoneography?

From unique, creative ideas, to visual storytelling, the term “iPhoneography” has only evolved throughout the years. iPhoneography in the simplest terms refers to people taking pictures and videos with their iPhone, while using all of the features that the iPhone offers.

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Moving Beyond Google

For years, people have been starting their marketing and advertising campaigns solely by keeping Google in mind, aka “the big daddy.” Google was once the number one source to use when it comes to gaining exposure and visitors to your websites. Eventually, a new era of media marketing began, which made people socialize online.

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Instagram Metrics That Measure Performance

Just like any other marketing strategy, keeping tabs on your company’s performance on Instagram is essential. If you are managing your business Instagram account without taking a look at the analytics, then you will never be able to understand the results of your efforts. Understanding different metrics and insights on Instagram may not always be very easy. Let’s talk more in depth.

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